A grill house that people read from across the street.
Kababgy Al-Sultan grills over charcoal in Faqous, with meat from the Haj Salah Abu Hashem butchery. It needed one name and one mark for the sign, the box, the menu and the staff.
An identity for a kebab and grill house in Faqous, Sharqia: a round Arabic mark crowned by the grill and its flame, carried onto the sign, the takeaway packaging, the menu and the team uniform.

Kababgy Al-Sultan grills over charcoal in Faqous, with meat from the Haj Salah Abu Hashem butchery. It needed one name and one mark for the sign, the box, the menu and the staff.
The grill bars and the flame sit on top of the word Kababgy, and the letters of Al-Sultan curl like smoke. Maroon and orange come straight from the coals.

The mark is hand-drawn lettering; the name and supporting text use a heavy, rounded Arabic face.
Click any image to enlarge.


















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