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BrandingApp

Rabeh

A bilingual mark for Rabeh, a Saudi stock-market recommendations service: an upward arrow folded into the Arabic letters, carried into the app.

Client
Rabeh
Sector
Stock-market recommendations
Country
Saudi Arabia
Year
2021
My role
Identity, app screens
Tools
Illustrator, Photoshop
Rabeh: the name on the building
The name on the building13 visuals
The brief

A name that promises gains has to look trustworthy.

Rabeh sends recommendations for the Saudi stock market. The mark had to work in Arabic and English, on a phone first.

The idea

An upward arrow hidden in the letters.

The letters fold into a small house of growth with an arrow on top. Green and blue, the colours of a market going up.

01

The mark in Arabic and English.

Click any image to enlarge.

Rabeh: the final logo
The final logo
Rabeh: the final logo · Arabic
The final logo · Arabic
Rabeh: silver mark
Silver mark
Rabeh: the mark on paper · blue
The mark on paper · blue
Rabeh: the mark on paper · green
The mark on paper · green
Rabeh: the mark on dark
The mark on dark
Rabeh: arabic lockup
Arabic lockup
Rabeh: office building
Office building
Rabeh: the mark on dark
The mark on dark
Rabeh: silver mark
Silver mark
Rabeh: office building
Office building
Rabeh: the final logo
The final logo
Rabeh: arabic lockup
Arabic lockup
Rabeh: the mark on paper · blue
The mark on paper · blue
Rabeh: the mark on paper · green
The mark on paper · green
Rabeh: the final logo · Arabic
The final logo · Arabic
02

On the phone, where it lives.

Rabeh: app screens · green
App screens · green
Rabeh: two phones · green
Two phones · green
Rabeh: app screens · blue
App screens · blue
Rabeh: two phones
Two phones
Rabeh: app screens · green
App screens · green
Rabeh: two phones
Two phones
Rabeh: app screens · blue
App screens · blue
Rabeh: two phones · green
Two phones · green
03

What was delivered.

  • Logo in Arabic and English
  • Colour versions
  • App screens
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